Assembly Excellence
Modern assembly lines and skilled teams deliver reliable vehicles built for Ethiopian road conditions and commercial use.

Horra Adama Assembly is a leading automotive assembly company in Ethiopia established to support the country's growing automotive industry and advance local vehicle manufacturing. Located in Adama, just 100 km from Addis Ababa, the facility operates on a 50,000 m² site, including a 7,200 m² modern assembly plant designed for automotive production.
Over the years, Horra Adama Assembly has successfully assembled internationally recognized vehicles, including Bajaj RE 4S, Bajaj Maxima Z, Bajaj Maxima C three-wheelers, and IVECO Daily trucks, bringing global automotive expertise and technology to Ethiopia.
Large-scale three-wheeler assembly for urban and commercial mobility.
Modern assembly plant supporting multiple brand programs.
Manufacturing employment and technical training in Adama.
Building on this experience, Horra Adama Assembly has taken a major step toward innovation by launching its own electric vehicle brand, the Horra Max 7 Electric Three Wheeler.
Today, the facility assembles 40 Horra Max 7 electric three-wheelers daily, making it one of the leading electric vehicle manufacturers in Ethiopia. Designed for reliability, efficiency, and affordability, the Horra Max 7 provides a sustainable transportation solution for businesses and commuters.
Through local production, workforce development, and investment in electric mobility in Ethiopia, Horra Adama Assembly is helping shape the future of the country's automotive industry while creating jobs, transferring technology, and supporting sustainable transportation.
Modern assembly lines and skilled teams deliver reliable vehicles built for Ethiopian road conditions and commercial use.
Structured inspection and testing processes ensure every unit meets safety, performance, and durability standards.
Service networks and parts availability help owners keep fleets running with minimal downtime.
Electric and efficient transport solutions reduce emissions while improving access for communities and businesses.
In-country assembly creates jobs, transfers skills, and strengthens Ethiopia's automotive supply chain.
Purpose-built models support urban transit, logistics, and last-mile delivery across growing cities.





































